Part of a fun little national campaign for the 100 year old Ferman Car Dealerships. We love doing all sorts of styles and techniques here at Fates.  This one utilized a paper wash technique that we were pretty proud of.

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Here is a real rough example of how the BG’s will transition into one another. Shading on characters is not complete… but we’re getting there.

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Here is the updated animatic for the :30 version, posted after the jump.

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Here is an example of how detailed we could make the animatic frames.

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Here is an early test we did for our West Coast friends at BuckLA… this was a fun look. Although thinking back it was very complex and difficult to execute properly…. heck we still had a blast working on it. Especially with all the hand drawn elements in the 3d space.

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Another in a long line of abandoned Spike TV bumpers, these had a style that would have been a bitch to animate… but damn it would have been worth it.

Here is a collection of some shots that were part of a :30 spot. This is a good example of the type of line test animatics we do here at Humouring the Fates. We did these for the good folks at Buck LA. These never got made but it sure would have been cool to see these through the paces… maybe next time… or when some AMPM account holder stumbles accross this page and demands that these kernels of kool are popped & produced.

Another unmade animatic. We jumped up and down on the table to try and get the suits to run with these out there ideas… but only found dead silence. This is an old one, but it is a great demonstration of how we make an animatic in less than a day.

Because so many of you have asked to see the original spot… here it is!