Archive for the “Commercials” CategoryPimping out our skillz to sell things! Key frames for c007 of the Punching Bag spot. The sketch style is a bit more difficult to tween or hold but reflects the base for the unique style of the cut. Mockup comp for c002 with keys and the zoom. No shadows, but we’ll get to those. The timing matches out to the animatic at 2:12 meteor added in. The BG will be a long, wide image that encompasses the transition from ground to the sky, and with any luck we’ll be able to reuse that same background for cuts 007 and 005. Key frames for Nike’s moves at the end of c002. By animating her action at her largest size (slightly larger, actually) we can push in to this from the point in the zoom where she’s large enough to see detail. The canvas has been extended to fit, but the original action safe remains to give you some idea of the actual framing. -EDIT- Corrected expression, added some rough breakdown frames. Here is a full rez frame from the animation. The watercolor bleed will animate across everything. (see quicktime below). Click to see full rez and witness the full on texture!!! <–UPDATED with NEW Washout–> - - - - - - - Here is a quick RAW export of some of the watercolor bleed textures without color correction or any effect compositing yet… but you can imagine where this is going… Click for the Fates version of Meteor animatic. Fates frames are animation, Ro’s are the live action. Updated Fates animatic. Fates frames are animation, Ro’s are the live action. Click to play. Click for the Fates version of the animatic… we didn’t have time to cut Ro’s version of the frames together… but here is ours. A few images for the jumprope cut. Here’s a couple of rough concepts for two of the other spots. Both transpire after the transformation shots. We didn’t know if skateboarding was going be a theme, but we thought it would be cool to see someone ride the St.Louis Arch… upside down. |

















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